Make sure your Mac is protected.
A good lesson for aspiring photographers. via Gizmodo
On October 5, 2011, the world lost Steve Jobs. The Co-founder and former Chairman and CEO of Apple, Inc., carried the company on his shoulders after their struggles in the early to mid 90’s. Upon his return, he used his knowledge and creativity to spearhead over a decade and half of revolutionary technology that has changed everything in the way that human beings communicate. According to GigaOm.com, Apple’s market share increased to 5.2 percent of the worldwide computer sales, which for Apple is a huge leap. Part of the growth can be contributed to the popularity and public coverage of the passing of the late Jobs. This is definitely a push in the right direction of the company in terms of sales and is giving new CEO, Tim Cook, a chance to fill in the shoes that Jobs left behind.
But it isn’t just computers that Apple is using to climb the market share. The iOS used in the popular iPhone and iPad devices continues to top all other mobile operating devices. BGR.com reported that in October, iOS had control over 61 percent of the mobile market share with Andriod making a climb as well and obtaining almost 19 percent.
Image courtesy of BGR.com
With numbers like these, it seems as though in the short while since Jobs’ passing, the company is doing quite well. They released their latest iPhone model, the 4S in October, and topped nearly 4 million sales in it’s first week, according to USAToday.com in October. Although those numbers were the best launch sales for Apple to date, the overall 3Q for Apple, Inc., wasn’t nearly as impressive. Business Insider makes a good point in their December 1 article that, “It was widely known that Apple would be announcing a new iPhone in October, so many people delayed their purchases.” This point is very important to the stockholders of Apple shares. There is no need to hit the panic button quite yet as Apple will most likely anticipate a generous holiday season with their latest iPhone 4S device.
With heavy control over the mobile operating system market and a decent stance in mobile phones, there is no need to be concerned that the future of Apple devices will be suffering even in a post-Jobs era. Jobs surrounded himself with like-minded people and was aware his time was near.
Chris Misun (@misunmedia)
Will a business ever be able to keep up with the consumer? Just when businesses are starting to hone their skills in their websites, with design upgrades, graphic changes and more security for e-commerce, technology comes around the corner and changes things once again. You, as the consumer, are probably not helping things either. According to new research from comScore “In the U.S., smartphone adoption has grown more than 50 percent in the past year, with 36.1 percent of Americans age 13 and older now using smartphones.”
So where is the issue? Is there an issue? It depends on who you ask. For those business owners who have finally found a satisfactory fix to their website, they are having to go back and rework portions of it to please the masses that are attached to their mobile devices. This is creating more work and challengers for web developers as well.
Karen Dowden, web developer for Personnel Network, Inc in Meridian, Mississippi says, “It’s hard to stay on top of the options that exist for handheld application development.” Options that weigh the decision between developing mobile applications versus mobile sites. CMSWire.com ran a two part series in April of 2010 that still deems relevant today. In part 2 of the article, Jason Munson describes a great advantage to using mobile sites, “Unlike a mobile application, a mobile website enables you, the brand owner, to refine the experience and publish your changes to the entire user base without requiring user action. This means everyone will see the new experience upon their next visit.”
In addition to being able to make changes on the fly without requiring a new update to be downloaded, Karen also mentions another advantage to mobile sites. “In some ways, it is easier to develop mobile interfaces due to the physical limitations of the media. The smaller screen size and bandwidth constraints almost seem like a return to the early days of web development.”
Now there are even web tools to help developers find out how well they have reformed their websites to the mobile world. InternetRetailer.com had an article announcing a new Google resource called, GoMo. The site rates and provides a report on the ease of use and design of a mobile site by using a virtual mobile device to view the site on. This allows the developer or business owner to rate their site on a checklist and see where changes could be made to improve their mobile web presence.
With tools and resources for mobile web development becoming increasingly more accessible, there are fewer excuses for a business to not step up and make mobile web improvements to their current sites. With the numbers of mobile users constantly on the rise, it will become just as important to be mobile as it was in the latter part of the twentieth century to be on the Internet.
Chris Misun (@misunmedia)